COVID-19 Public Campaign
A project for the BRK- (Bornholm Regionskommune) during the covid-19 pandemic.
Bornholm’s Regional Municipality came in the summer of 2021 and asked if Miru would enter into a collaboration to create a summer campaign “Remember the Good Habits on Bornholm!”, to remind both Bornholm residents and tourists of the importance of maintaining hygiene and good habits. Our beautiful island, which benefits from thousands of visitors each year, wants to remain a safe and secure place for all.
The campaign focuses on five essential hygiene habits: keeping a distance, washing hands, coughing/sneezing into your sleeve, staying at home when we are sick and ventilating regularly. These habits are not only essential for breaking chains of infection, but also for creating a healthy and safe holiday experience for everyone.
What we have created:
- Idea/concept
- Illustration
- Prints
- Posters
- Bags